Last Updated: January 9, 2026
1. Introduction
Welcome to The Scape, the digital magazine of Yellomind FZ-LLC (“Yellomind,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, process, and disclose your information, including personal data, in conjunction with your access to and use of The Scape website and its services. We are committed to protecting your privacy and handling your data in an open and transparent manner, in compliance with the laws of the United Arab Emirates (UAE), including the UAE Personal Data Protection Law (Federal Decree-Law No. 45 of 2021) and other relevant legislation.
This policy applies to all visitors, readers, and users of The Scape website (the “Website”). By accessing or using our Website, you signify that you have read, understood, and agree to our collection, storage, use, and disclosure of your personal information as described in this Privacy Policy.
2. Information We Collect
We may collect and process the following categories of personal data about you:
- Identity and Contact Data: This includes your name and email address, which we collect when you subscribe to our newsletter, contact us, or participate in our events.
- Technical Data: This includes your Internet Protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this Website. This data is collected automatically.
- Usage Data: This includes information about how you use our Website, such as the pages you visit, the time and date of your visit, the time spent on those pages, and other statistics. This helps us understand reader engagement and improve our content.
- Marketing and Communications Data: This includes your preferences in receiving marketing from us and our third parties and your communication preferences.
We do not collect any “Special Categories of Personal Data” about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data).
3. How We Use Your Personal Data
We use the personal data we collect for the following purposes:
- To Provide and Manage Our Services: To provide you with access to our content, to manage your newsletter subscription, and to notify you about changes to our services or policies.
- To Improve Our Website: To analyze how our readers use the Website, to understand trends, and to improve the content, functionality, and user experience.
- To Communicate With You: To respond to your comments, questions, and requests, and to send you newsletters, marketing communications, and other information about Yellotalks events or Yellomind Academy that may be of interest to you, in accordance with your communication preferences.
- For Legal and Compliance Purposes: To comply with our legal obligations under UAE law and to protect our legal rights.
4. Legal Basis for Processing Personal Data
Under the UAE Personal Data Protection Law (PDPL), our legal basis for collecting and using the personal data described above will depend on the personal data concerned and the specific context in which we collect it. We will normally process your personal data only where we have your explicit consent to do so, where the processing is necessary for the performance of a contract with you, or where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms.
5. Data Sharing and Disclosure
We do not sell, trade, or rent your personal data to others. We may share your data with trusted third parties who assist us in operating our Website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential and comply with applicable data protection laws. These may include:
- Service Providers: Companies that provide IT and system administration services, email delivery services, and website analytics services (e.g., Google Analytics).
- Legal Authorities: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency) in the UAE.
6. International Data Transfers
Your information, including personal data, may be transferred to — and maintained on — computers located outside of the UAE where the data protection laws may differ. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and the UAE PDPL. Any transfer of personal data outside the UAE will be done in compliance with the conditions and controls set out in the PDPL.
7. Data Security and Retention
We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. We are committed to protecting your data from unauthorized access, alteration, disclosure, or destruction.
We will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law.
8. Your Rights as a Data Subject
Under the UAE PDPL, you have several rights in relation to your personal data. These include the right to:
- Access: Request access to your personal data.
- Rectification: Request correction of the personal data that we hold about you.
- Erasure: Request erasure of your personal data.
- Restrict Processing: Object to or request the restriction of processing of your personal data.
- Data Portability: Request the transfer of your personal data to you or to a third party.
- Withdraw Consent: Withdraw your consent at any time where we are relying on consent to process your personal data.
To exercise any of these rights, please contact us using the contact details provided below. You also have the right to lodge a complaint with the UAE Data Office if you believe that we have not complied with the requirements of the PDPL.
9. Cookies Policy
Our Website uses “cookies” to enhance the user experience. Cookies are small files placed on your device that collect information about your browsing behavior. We use cookies to understand and save your preferences for future visits and compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. You can choose to disable cookies through your individual browser options.
10. Children’s Privacy
Our Website is not intended for children under the age of 13, and we do not knowingly collect personal data from children under 13. If we become aware that we have collected personal data from a child under this age without verification of parental consent, we will take steps to remove that information from our servers.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. You are advised to review this Privacy Policy periodically for any changes.
12. Contact Us
If you have any questions about this Privacy Policy or our data protection practices, or if you wish to exercise any of your rights, please contact us:
Yellomind FZ-LLC
Attn: Data Protection Officer
Meydan Grandstand, 6th floor, Meydan Road,
Nad Al Sheba, Dubai, U.A.E.
Email: info@yellomind.com